Fans get a chance to celebrate NASCARs past this weekend at Darlington Raceway as teams roll out throwback paint schemes for the second consecutive year.They will debate about who has the best paint scheme, the most authentic.To say the least, it has put the pressure on teams to come up with something cool. Some companies have tried to capitalize on the marketing aspect of it while also trying to keep it historical enough that they can accomplish their goal of selling product as well as celebrating the sport.Back in the days when drivers had one primary sponsor throughout an entire season, drivers were associated with certain colors, sponsors and schemes. Now with drivers having three or more sponsors, their paint schemes can change week to week.The cars are so ... cluttered up with so much stuff on them these days that the paint job is almost insignificant, NASCAR Hall of Fame driver Darrell Waltrip said. The paint job is what made these cars.Waltrip has four cars this weekend -- Matt Kenseth, Ricky Stenhouse Jr., Denny Hamlin and Blake Koch?-- that have similar paint schemes to cars he drove in the past.Tide, a former Waltrip sponsor, will return to the sport for a one-race deal with Kenseth. The company had been out of the sport for 10 years and is using this weekend to promote its new pod product.In the last five or six years, particularly in 2009 and 2010, when the economy went to hell, companies had to cut their expenses because the bottom line was getting crushed, said Ricky Craven, a former Tide-sponsored driver who is now an ESPN analyst. They couldnt increase revenue, they were losing revenue, and they had to cut expenses.NASCAR was a very obvious casualty of that. ... A lot of them didnt find their way back or havent. With the economy getting better, hopefully this is an example of that changing but theres no question in my mind the effects of the recession hit NASCAR harder than other sports companies or sports venues.Tide hopes its paint scheme brings back memories of Waltrip, Craven and Ricky Rudd. It uses some of the same shades and colors of its past paint scheme but only current Tide branding on Kenseths car. The color and logo are a little bit off to what Waltrip drove.When it was introduced, though, few fans noticed and celebrated the return of a company that has been out of the sport for 10 years. The company, since it is promoting a current product, wanted to keep its current colors than a little bit different shade of orange-red that Waltrip drove.It was one the best partnerships weve ever had, so even though weve been out of the sport for 10 years, we still kept in tune to the overwhelming fan chatter asking us to bring back the Tide ride and continued the discussion over the years about returning, Tide brand manager Amy Krehbiel said.The same voices likely were heard by Hooters, which is using Greg Biffles car to promote awareness of a campaign to get a holiday for first responders. Like Tide, there are no guarantees Hooters will do more races, although Tide is in talks with Joe Gibbs Racing for more races in the future.Any time youre working with a sponsor with the way our sport works, your goal and your intention is to over-deliver and surprise and delight so they feel like this motorsports marketing platform is something effective for them, Roush Fenway Racing President Steve Newmark said about working with Hooters.These companies run a slippery slope. If they come in and leave, fans could turn on them quickly. And should they really be celebrated as much as companies that have been in the sport the last several years? Jamie McMurray is running an old McDonalds paint scheme but it doesnt have that same historic feel.In reality, few companies can land a scheme with the same number and same sponsor that they had 20 or 30 years ago. Among the exceptions: STP with Petty Enterprises on the Aric Almirola No. 43 car and Interstate Batteries with Joe Gibbs Racing on the Kyle Busch No. 18 car.Coca-Cola has an authentic paint scheme with Tony Stewart. Coke has been a longtime sponsor of Stewart, so even though it is a remake of a No. 12 car driven by Bobby Allison, the feel is so right now on a No. 14 car.This is one that means a lot to me, Stewart said. I got to see Bobby run this paint scheme on a dirt late model. ... To see it come back is something Im very proud of.Some teams have even extra pressure. The Wood Brothers and Petty Enterprises have such a deep history in the sport, they cant throw a smokescreen on anyone.The Wood Brothers got special permission from NASCAR to use foil numbers, something that is normally outlawed. Like many other teams, it is using its current sponsor with an old paint scheme of another sponsor to commemorate the 1996 car driven by David Pearson.I wish our car was like this every week, Blaney said. I think it is really cool. Everyone appreciates history.Last year, Blaney had a car that had old Wood Brothers photos on it, something that attracted many onlookers but something felt a little bit off.We did a mosaic of all Wood Brothers pictures, which was really neat, Blaney said. But it was not a genuine car. Its nice to be able to pick a year out, a driver and a car. It was really special to them.Most teams, if they cant get the sponsor from days of old, try to honor a point in their history or something that they admire from the sports past.Dale Earnhardt Jr. wanted to run the gray ghost scheme of Buddy Baker, and was able to recreate it by changing some of the Nationwide colors.Richard Childress Racing will recreate a scheme used by Ricky Rudd in the first car that won a race at RCR.Carl Edwards will do a tribute to Stewart -- the driver is retiring from Sprint Cup racing after this year after a Cup career that started at JGR -- with a scheme that looks like the one he drove at JGR. The colors are the only thing thats the same -- the sponsor and the number are different.Teams can opt to go with colors of old sponsors but pair them with new ones. Tommy Baldwin Racings No. 7 car will carry an orange-and-brown look that will resemble Hooters colors, but the company is with a team that has a much better performance record.Trevor Bayne is using the old No. 6 paint scheme of Mark Martin. Casey Mears is going to draw a lot of eyes with a paint scheme that will stir memories of Smokey Yunick. Jeffrey Earnhardt has blue and gold colors to honor his grandfather, Dale Earnhardt Sr.Landon Cassill has J.D. McDuffies old sponsor -- Rumple Furniture Co. -- on his car.He was just an old-school, blue-collar racer who made the most of what he had and did most of the work himself, Cassill said. And even though he didnt have all the resources that the bigger teams had, he had a lot of success on track. We identify with that kind of mentality.And the hope is that fans identify with these cars, too.One thing is for sure -- drivers could have a hard time identifying who is driving them.You dont know whose car you are racing around. ... 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Oaklands loss to Seattle clinched the ALs best record for the Red Sox with one day to spare in the regular season. "I think everybody was kind of watching," catcher David Ross said. "Demp (Ryan Dempster) came out before he went to the bullpen and was just yelling that they lost. Alexandre Lacazette Arsenal Jersey . The Vancouver coach and an announced sellout crowd of 18,910 watched in dismay as the Canucks lost 7-4 to the New York Islanders on Monday night by squandering a 3-0 lead in the third period. COLUMBIA, S.C. -- Fans who stayed up late Wednesday night to watch South Carolina volleyball face Tennessee (10-5, 1-2 SEC) were treated to an instant classic, as the Gamecocks (13-1, 1-1) rallied time and time again to earn a five-set win. The match almost stretched into Thursday morning, but after 42 ties and 12 total lead changes, the dust finally settled in Carolinas favor.1st Set: The tone for the night was set early, as the opening game featured 13 ties and five lead changes by itself. The set would be tied at 14, 15, 16, 17, 18 and 19 before Carolina got some breathing room at 21-19. After a block from Alicia Starr and Mikayla Shields put the home side up 23-20, Tennessee would take a timeout. The Volunteers rallied hard out of the break, scoring four straight points to serve for the set at 24-23. Carolina tied it up at 24 on a Shields kill, but the Vols scored the final two points for the 26-24 win and the early advantage.2nd Set: The Gamecocks were not ready to let the match slip away just yet, and came out firing on all cylinders in the second set. Five kills accounted for the teams first eight points of the game, and Tennessee called an early timeout after falling behind 8-2. The visitors would get no closer than three points for the rest of the way, and Megan Kirkland served the Gamecocks to a 8-2 run later in the game to balloon the lead out to 20-10. Carolina outhit Tennessee .360-.038 for the set and went into halftime tied 1-1 after the 25-12 win.3rd Set: The Volunteers put the Gamecocks in unfamiliar territory after coming back to take the third game, 25-23. Carolina had again led the set late, this time at 18-16, but Tennessee put down 18 kills total to overpower the Gamecocks down the stretch. This was the first time since Sept. 5 of last season that South Carolina had trailed 2-1 in a match it would eventually win, but it would take a clutch performance in the fourth set to even have a chance.4th Set: After holding the lead for the first half of the fourth, Tennessee ran off a 6-1 run to take a 16-14 lead and strung the advantage out to 18-15 before the Gamecocks would burn a timeout to regroup. South Carolina chipped away and reclaimed the 21-20 lead thanks to a 3-0 burst behind Joely Cabreras serve.dddddddddddd Tennessee tied it back up at 21-all, but kills from Shields and Starr on three straight possessions broke the tie and Shields capped the game win with her 15th kill of the night to force a fifth set.5th Set: South Carolina needed one more comeback to earn its win, because Tennessee jumped out to an early two-point cushion and forced the Gamecocks into a timeout after taking a 9-6 lead. The home side needed a spark to overcome the deficit, and they got it from senior Dessaa Legros. The pin put her set from Aubrey Ezell straight down on the 10-foot line to cut UTs lead to 11-10, and got the crowd and her teammates on their feet. A big block right after from Koko Atoa-Williams and Jacqy Angermiller tied the set up, and Joely Cabrera capped the all-important 3-0 run with an ace to put the Gamecocks ahead 12-11. Atoa-Williams had two of her eight total kills on the night to make it 13-12 and 14-13, pushing the team to match point, and a hitting error capped the win.Quotable: Head Coach Scott SwansonOn the teams win I feel like we just beat a really, really good team... Lots of momentum shifts, and a lot of really good things by a lot of young players on both sides. It was a nerve-wracking match for the coaches, but it was a really fun match.On the big kill from Legros in the fifth set All the credit in the world goes to our passers. It was Joely, it was Megan, it was Koko, for a good stretch there they had three passes every single time and thats what got us in it. We were able to side out, we were able to set who we wanted to set, and we got around that big block getting splits because of the pass. Great setting, off of great passing -- hitting is easy.Up NextThe team will wrap up week two of the conference season with a Sunday afternoon match against Kentucky. Starting at 1:30, the Gamecocks will need to dig deep again to knock off a Wildcat squad that swept No. 5 Florida in straight sets in Gainesville Wednesday night. The match will air on the SEC Network+ online channel. ' ' '